Get to Know Rochelle

Warm-toned home office desk with a laptop, notebook, and books. Perfect for freelancers.
About Me

I’m Rochelle Serna, a Colorado native with a passion for creativity, connection, and community. I bring an upbeat, collaborative spirit to everything I do, thriving on meeting new people and building lasting relationships.

Creative energy with the structure to deliver.

Skilled at working with both people and technology, I blend strong interpersonal skills with sharp digital know-how. My background spans marketing, design, administrative support, and social media management — giving me the versatility to adapt quickly and deliver polished results.

What motivates me most is the balance of strategy and creativity. Whether I’m designing marketing materials, coordinating events, or managing digital campaigns, I focus on creating meaningful work that makes an impact.

My Skills

I believe learning never stops, and I’m always excited to pick up new tools, strategies, and creative techniques that help me work smarter and deliver better results. Staying adaptable keeps my skills sharp and my work fresh, whether I’m designing, organizing, or creating new ways to connect with people.

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📈 Marketing & Outreach Strategy
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🎨 Creative Design (Canva, Adobe Creative Suite)
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💻 Web Design & Management (WordPress)
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⚙️ CRM & Marketing Platforms (HubSpot, Zoho, MailChimp)
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📂 Organization & Project Coordination

Experience

2025

Craniofacial Pain Center of Colorado

Sales & Marketing Coordinator

Built and maintained referral partnerships with dental and medical offices while designing brochures, flyers, and branded materials to strengthen outreach. Coordinated Lunch & Learn events, overseeing logistics and provider communication to expand community engagement and enhance brand visibility.

2023-2025

Integrative Whole Body Health Center

Project Administrator & Social Media Manager

Managed administrative operations while leading marketing efforts. Developed and managed the practice’s social media presence, designed graphics and campaigns, and created service packages. Tracked ROI and partnered with specialists to refine offerings and improve results.

2023-2025

Coast to Coast Compounding

Director of Marketing & Public Relations

Directed marketing and outreach initiatives alongside executive leadership. Created branded materials and signage for in-pharmacy and external use, built provider relationships through office visits, and organized educational presentations with the owner and head pharmacist. Expanded and optimized the company’s CRM to improve referral tracking and strengthen professional partnerships.

Services